Prime Minister Dr. Mostafa Madbouly praised the Arab Organization for Industrialization's leadership in localizing the latest manufacturing technologies for electrical and electronic appliances and wood products, as well as the quality and affordability of its products.
This came during the opening of the Arab Organization for Industrialization's exhibition at North Square Mall in New Alamein City, which featured products from the electronics factory and the ATICO Wood Industries Factory.
The event was attended by Major General Eng,. Mokhtar Abdellatif, Chairman of the Arab Organization for Industrialization; Eng.Sherif El-Sherbiny, Minister of Housing, Utilities, and Urban Communities; and Major General Khaled Shoeib, Governor of Matrouh.
The event was also attended by Major General Eng. Ahmed Abdel Aziz, Chairman of the Electronics Factory; and Dr. Eng. Sherif Raafat, Executive Director of the ATICO Wood Industries Factory.
During his inspection of the exhibition, the Prime Minister inspected some of the wooden products on display for home and office furniture to ensure the strength and durability of these products.
The Prime Minister was keen to try out one of the interactive screens produced by the organization's electronics factory, which were offered at competitive prices, and inquired about the available sizes and models. The Prime Minister stressed the need to promote these products, ensure their availability, and display them to citizens in various retail chains across the country, especially given their high quality and competitive prices.
In this context, Major General Eng. Mokhtar Abdellatif, Chairman of the Arab Organization for Industrialization, explained that this exhibition aligns with the latest digital transformation mechanisms. He noted that the organization's latest products, including electrical, electronic, and home appliances, security systems, and wood products essential for the modern home, are on display.
He added that the establishment of the Arab Organization for Industrialization products exhibition in New Alamein City comes within the framework of an ambitious marketing plan developed by the Arab Organization for Industrialization to meet all customer needs with high-quality, environmentally friendly local manufacturing, under the slogan "Made in Egypt."
He pointed out that, on the occasion of the opening, various special discounts of up to 50% are available on all products for a week.
These include televisions, air conditioners, vacuum cleaners, fans, microwaves, receivers, LED lighting systems, surveillance cameras, computers, tablets, laptops, and mobile phones. This is in addition to a variety of wooden furniture products and many other products that meet all needs, through attractive and convenient installment plans and systems that suit all customers. He noted that a public lottery will be held for purchase coupons for customers participating in the opening, with valuable gifts presented to the winners.
He emphasized that the Arab Organization for Industrialization has made customer satisfaction a primary goal in establishing the Arab Organization for Industrialization products exhibition at North Square Mall, El Alamein, while ensuring good communication and welcoming the public. He also noted that maintenance and after-sales services will be provided under the Arab Organization for Industrialization's guarantee.
As part of the Arab Organization for Industrialization's commitment to enhancing cooperation and partnership with private sector companies, including ZeroTech, during the opening ceremony, Dr. Atef Abu Hashem, Chairman of ZeroTech, and Dr. Eng. Yasser Abu Hashem, CEO of ZeroTech, praised the various aspects of cooperation with the electronics factory, including the manufacturing stages of surveillance cameras. These cameras were previously imported from abroad, but today they are produced locally in Egyptian pounds, and have begun to be exported abroad, contributing to the provision of hard currency and strengthening the national economy.